A Good Strategy
Much to our dismay, our dog gave birth to 11 puppies. Six weeks later, we put an ad in the local p[aper:” Free to Good Home, 11 adorable puppies.” Response was meager and at the end of two weeks we still had seven left.
We changed our tactics. The next ad read: Free to Good Home… one very ugly and six prefty puppies. “ as soon as the paper came out, the phone calls started… all from people who wanted to know if we still had the “ Ugly” one. By the end of the next day, we had given the Ugly” pyppy away seven times.
高 招
真让我们吃惊，我们的狗一次生下了11只小狗。6个星期后，我们在地方报纸上登了一则广告：“免费领养，共11只可爱的小狗。“这广告的效果一点也不理想，到了第二个周末，我们还剩下7只。于是我们换了个招儿，下一个广告是这样写的：”免费领养……一只丑小狗，六只漂亮狗。“报纸发行后，我们就开始不断地接到电话，他们都是来询问我们是否还有那只小“丑”狗的。
第二天还没过完，我们就把那7只狗按小“丑”狗给了出去。
