Describing Company Performance 描述公司业绩
这里我们来看一下销售业绩的图表，并学习与公司业绩有关的表达。
Describing Sales performance 描述销售业绩
看一下关于销售业绩的图表。
BDX Bicycles
Sales performance
这是说明折线图时用的词。
●increase ●decline ●remain flat ●reach apeak ●a gentle rise ●a sharp rise ●a dramatic fall
●rise ●decrease ●remain steady● ●a modest increase ●a rapid climb ●a steep plunge
●go up ●drop remain steady
●fall
●go down
The Right Word 相关的词汇
affect v.影响；对…….发生作用 boom v.（商业等的）景气；繁荣 cause v. 导致；使发生
chart n.图；图表 cutback n.裁减 downturn n.（经济）衰退；下降 due to因为；由于 economic adj.经济上的；经济学的 face v. 面对 graph n. 图表；图解 jump v.暴涨；猛增 lay off解雇 modest adj.适度的；有节制的 peak n.顶端；最高点 recession n.不景气 results n.结果 rival adj.有竞争的 run through浏览；说明 slow down减慢
steady adj. 稳固的；平稳的 steep plunge急落 tough adj.艰难的；不幸的
trough n低谷；萧条阶段 wholesaler n批发商
Talking about Company Performance 谈论公司业绩
Ｌ＝len E=Ed
L: Hi, Len. I haven’t seen you for a long time. How are things?你好！莱恩。我们好久没见了，你怎么样？
E: Not too bad, but with the recession and all, it has been a tough year for the company.
不是太糟，由于经济不景气，还有其他许多事情，对公司来说这一年很艰难。
L: I’m sorry to hear that, but I guess the economic downturn has affected most businesses.
听到这些我很遗憾，但是我想经济滑坡对很多行业都有影响。
E: You’re right, it has. You know, two years ago we introduced a range of new products. Sales were good at first. In fact, business was booming, but then the economy slowed down, and our sles dropped almost fifteen per cent. To top it off, we’ve had to face a lot of new competiton.
你说得对。是有影响。你知道，两年前我们引进了一系列新产品。一开始销售很好，业务繁荣，但是随着经济的滑坡，我们的销售下跌了１５%、到头来，我们不得不面对许多新的竞争。
L:That’s terrible. Have you laid any people off?真糟糕，你们裁员了吗？
Yes
E:I’m afraid so. We’ve had to make cutbacks in nearly every department.
恐怕我们要辞退一些人。我们每个部门都不不减少人员。
Ｌ：Gee, that’s relly too bad. 真是太糟糕了。
E:Well, I hope it won’t be long before there’s a change in the economy.哦，我希望经济很快能够好转。
Ｌ：Me,too. No one likes a recession. 我也是，没有人喜欢经济不景气。
No
Ｅ：No, we haven’t laid anyone off, but we hae reduced the hours of all of our part-time people. If things get worse, we may have to downsize the company.没有，我们没有辞退任何人，但是我们减少了我们兼职人员的工作时间。如果事态继续恶化，我们不得不缩小公司规模。
在对话里如果说的话可能让对方悲伤，、愤怒时，常会用“I’m afraid.
美国英语里会用gee/dZi:/来表示惊讶或赞赏。
Describing Sales Figures 描述销售额
A= Andy B=Ben C=Clsre
A:This chart shows the sles results for last year.Ben will run through the figures for us.
这是去年的销售表。本会跟我们解释这些数据。
B:Um...as you can see, the year got off to a slow start. Sales remained steady at 5,000 units in both January and February.
嗯……正如你们投到的，去年启动很慢。１月和２月的销售额保持在５，０００台。
C:Did the spring sales campaign begin in March?春季推销活动是在３月份开始的吗？
Yes
B: Yes, it did . And you’llnotice that saes increased to 6,000 that month. Then in April they went up another 1,000 units.
是的，你们将会注意到在这个月销售增长到６，０００台。到４月份，销售数又增加了１，０００台。
C:Why did we have that trough in June?为什么我们在６月跌到了谷底？
B:That was due to increased competition. Centrex lauched a rival product in May, and our sales dropped to 4,000 units. Then t they fall to 3,000units in June.那是因为竞争激烈了。Centrex的5月份向市场投放了一种竞争产品。 我们的销售数下跌到４，０００台，然后在６月份下跌至３，０００台。
A:Ｗhat caused that big peak in October? 是什么导致我们在１０月份达到了顶峰。
B:In July, we increased our discounts to wholesalers. After that, sales began to rise steadlly. They reached 9,000 in September, and in October, when Christmas orders began to come it, sales jumped all the was up 12,000 units.
７朋份，我们给批发商更大的折扣。从那这后，销售开始稳步回升。在９月份达到９，０００台。１０月，随着圣诞节订单的到来，销售一路急剧增加至１２，０００台。
